About William Hill
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William Hill – Quality Gaming Since 1934

William Hill is one of the most recognisable and reputable names in the gaming and betting industry. With extensive operations in the UK, Ireland, Bulgaria and Israel the company employs in excess of 15,000 people; with 2,300 retail shops and a large UK telephone betting business. William Hill PLC was floated on the London Stock Exchange in 2002.

As a leading UK bookmaker, with a history and in-depth knowledge of fixed-odds betting, the name William Hill is synonymous with fair play and unparalleled customer service. With the advent of the internet William Hill has applied this experience and success to the field of online betting and casino gaming, further extending the brand for a new generation of players to enjoy the world over.


Quality Casino Gaming You Can Trust

William Hill Casino Club combines excitement and fairness with our unrivalled know how to bring you:

  • The largest selection of casino games found online
  • State of the art user friendly software
  • Round the clock customer service in your language
  • Exceptional deposit options in a range of currencies
  • Regular unbeatable bonuses

Fair Gaming

Key William Hill Retail Facts:


  • William Hill operate around 2,300 betting shops across the UK and Ireland, offering the best odds and taking the largest bets on a diverse range of sporting and other events.
  • These locations collectively process over one million betting slips every day.
  • The gaming machines offered in the majority of William Hill betting shops enable customers to bet on roulette, slots and other random number generated events.
  • William Hill centres for telephone betting are able to deal with over 600 calls simultaneously, making it the largest in the UK.


Key facts about William Hill Online:


  • In October 2008, we established William Hill Online, the leading European online gaming and sports betting business Our online Sportsbook serves customers from over 175 countries, offering six languages and 11 currencies In 2007, we took online bets from 169 countries for over 60,000 events (350,000 markets) and over 30 sports Our casino website and Poker room offer a range of quality casino and poker games, developed with the player in mind
  • William Hill centres for telephone betting are able to deal with over 600 calls simultaneously, making it the largest in the UK.


Please Note:

  • William Hill Casino & Poker Club offers enhanced bonuses and promotions that are larger than those offered on Due to these enhanced promotions there are additional withdrawal and wagering requirements. Please see the website terms and conditions as well as the promotion terms and conditions for details. Should you choose not to accept these additional terms and conditions please use the gaming facilities on our sister site
  • Please note that you will be opening a new account with William Hill Casino & Poker Club. You will not be able to use your regular William Hill account details or balances on this site.
  • Sports betting is not currently available on this site. Please go to, where you will need to open a new account to enjoy our Sports betting site.


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